The FLY Brooch is hand embroidered in India by world-famous embroiderers using different embroidery techniques and materials.

Each unique brooch embellishes your jacket, blouse or headwear. It makes your outit unique and modern.

MY BOB inducts originality and traditions from all over the world. This wonderful and colourful brooch is inspired by the new energy coming from the USA. 

About MY BOB

Created by a business traveller who decided to give a new boost to his career 10 years ago and specialized in traditional hats and high-end accessories with a colorful twist, MY BOB is the ideal encounter of Belgian creativity and international craftsmanship.

Thanks to his international network, Geoffroy Moreels has developed strong partnerships with craftsmen and workshops in India, Italy, Equator, Spain... Inspired by a city or region of the world, each collection is centered on key models which can be customized with handmade embroidered ribbons and brooches.