At Mountain Culture, we never stop learning.

Sometimes though we find ourselves learning not just from blunt online feedback or Google reviews, but from places we didn’t expect. It turns out that the younger members of our team have some valuable wisdom to share. One of these pieces of wisdom is that you, if you want, can just “do you” apparently. This did take a little further translation but apparently in this day and age you can just be yourself!? So we decided we’d give it a try.

You Do You, is a West Coast IPA (that’s right, a clear one!) brewed with some of our favourite hops (even if they're not everyone's favourite). Mosaic, Centennial and Cryo Riwaka create an extra punchy, extra dank profile full of berries, pine, grapefruit and that diesel-y, passionfruit note that Riwaka unashamedly shows off.

We love it, we hope you do too. But if you don’t, may we suggest fostering another piece of Gen Z wisdom - “don’t yuck my yum”.

500mL | 7.6% ABV