Kevin Murphy Free.Hold (Medium Hold. Styling Paste) comes in a 100 g (3.5 oz) jar to fuel everyday styling with flexible, natural control. Built for all hair types, this paste delivers a balanced medium hold that keeps hair movable without stiffness, so you can shape or refine your look from day to night.

Key benefits that set Free.Hold apart

• Medium hold, flexible control: Create texture and definition that stays movable throughout the day.
• Natural shine with a thickening effect: Subtle luminosity paired with increased density for fuller-looking hair.
• Paraben-free formula: Gentle on hair and scalp, with a clean, lightweight feel.
• Fragrance crafted from bergamot and vanilla essences: An elevated scent profile that enhances your styling routine.
• Lubricates hair and scalp: Smooths styling while supporting comfort during wear.
• Non-sticky, moveable finish: Texture-building without residue or heaviness.
• Suitable for all hair types: From fine to thick, straight to curly, it adapts to your natural texture.
• Daily-use friendly: Helps you achieve a refined, effortless look with minimal effort.

Why you’ll love it

Free.Hold isn’t about locking you in place—it’s about enabling confident styling that stays true to your hair’s movement. The nourishing lubrication supports scalp comfort during wear, so you can style more often without irritation or stiffness. If you want texture, subtle volume, and a natural finish that reads as “you,” this paste is a reliable daily companion.

Who it’s ideal for

• Anyone seeking a dependable medium-hold paste for flexible, non-sticky control
• All hair types looking to add texture and subtle thickness without weighing hair down
• Daily-styling routines that require a refined, natural-looking finish

Use scenarios and outcomes

• Casual daytime looks that stay movable as you go about your day
• Texture-rich finishes for short to medium-length styles
• Light-weight hold that supports volume without creating buildup